35 Marketing Metrics You Need to Illustrate Campaign Success
According to Google, 89% of leading marketers use metrics like customer lifetime value (CLV), gross revenue, or market share to measure their campaign performance.
Read More
Campaign Performance Analysis - Guide to Measuring Key Metrics
o determine whether a marketing campaign is successful, you need to measure more than just the number of sales and amount of profit brought in
Read More
B2B Digital Advertising Audit: Reshaping Your Strategy for Success
The key elements of an advertising audit would include: Confirming compliance to a client/agency contract or agreement.
Read More
How To Gauge Your Brand’s Marketing Success With These Metrics
Learning how to measure branding's success is a first step in building a killer go-to-market strategy.
Read More
B2B Digital Advertising Campaigns And Three Quick Strategies
Every business, whether B2B or B2C should have a digital presence — which is comprised of paid ads, SWO, and a website.
Read More
Brand Tracking For Dummies -Three Components To Remember
Brand tracking is the ongoing measurement of your brand-building efforts against key metrics, such as brand awareness and perception.
Read More
Brand Campaigns & How To Successfully Run Them To Success
It's important for your brand campaign to place emphasis on the core values and mission of your company.
Read More
Brand Value Tracking: Can A Marketing Services Provider Help?
Brand values can be defined as the foundational beliefs that a company stands for.
Read More
B2B Digital Advertising - How To Strategize For Enhanced Growth?
B2B digital advertising refers to any online marketing strategy or tactic intended to promote your business to another organization.
Read More
Product-led Growth - Turning Traffic Into Brand Advocates
Product-led growth describes a business strategy that places a company's software at the center of the buying journey.
Read More