Driving 3.5× Higher Organic Traffic for Paul John Caffeine

CX Aspect

- Paul John Caffeine is a premium Indian coffee brand bringing single-origin Arabica beans and curated roasts to the U.S. market. We strengthened their digital presence through SEO-led content strategy and targeted Meta ads, significantly improving search visibility and engagement. The brand began ranking across relevant search results, with Domain Authority growing from 1 to 20, organic clicks reaching 2.89K, and impressions rising to 256K. Organic traffic increased 3.5×, engaged sessions grew by 98%, and organic users by 111%, while Meta ads further boosted traffic—helping Paul John Caffeine build credibility and stand out in the competitive U.S. coffee market.