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[email protected]
Mob: +47 463 83 473

Product Or Service Design

Product Or Service Design

Increasing stakeholder returns at nearly twice the rate is the business value of good product and service design

Designing great products and services has several commercial benefits. However, the challenge is consistently realising this goal and putting forth the very best designs to outshine and rise in consumer expectations.

What is Product and Service Design?

Product design is how your customers’ needs blend with your business goals to create consistently successful products. Similarly, service design is how you coordinate and combine your business communication and customer expectations to create a quality service. Product designers optimise the user experience of your business with solutions that help your rebrand and make products more sustainable. Process designers create a service that is aligned to your longer-term business needs. Product and service design helps make the most of your manufacturing capabilities for your product and services by using business knowledge and converting ideas into usable assets.

What is the Business Impact of Product and Service Design?

Product and service design is at the core of business development. It helps you imagine, reimagine, and create assets that can work wonders at mass production. Product and service designers ensure that your business offers things with high functionalities and sustainable efficiency. There is no overstatement in the way smart leadership and good design drive the performance of your company. A well-designed product or service increases your revenue and reduces your development costs. It boosts your per-dollar profitability and keeps you ahead of your competitors.

Smart design techniques detect problems and help you solve them before launch. They improve your executive decisions with concrete evidence. Product designers can show you how to get the best financial returns systemically. Creating a bold, design-centric vision for your products and services increase your customer satisfaction. Ergonomic designs optimise your production processes by saving millions of dollars. Cross-functional designers get the best design outputs by combining qualitative and quantitive user research.

Continuous iteration in designing your products and services is the key to business innovation. It refines your development lifecycle and helps you assess every user feedback to the fullest. A powerful design reflects what your business stands for and how it shall pave its way in the future.

Every year, our unique design ideas deliver more than 20 high-quality products and successful services.

More than 50% of businesses in the world succumb to product and service design failures.

The ngX Framework

Based on our deep design and technical experience across industries we’ve developed a proprietary digital framework, the ngX framework, which is leveraged across all our projects.

The ngX framework consists of the following steps:


Assess your current customer experience and digital posture across all digital properties


Define a digital experience transformation roadmap to capture digital moments


Develop the front-end and back-end systems and technologies to bring the digital next strategy to life


Deploy all the technologies and design elements together after thorough QA and user testing


Support the deployed components to ensure digital experience ecosystem meets its stated business objectives


Digital marketing to promote the reimagined brand, acquire new customers and retain existing customers for continued business impact

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We create lasting impacts and change perceptions by taking brands on a power-packed journey from where they are to where they need to be.

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