VIDEO CREATION & EDITING
87% of businesses around the world use video as a marketing tool
The world wants to know your story. What better way to do that than an engaging video
What is Video Creation and Editing?
Video Marketing is a model which makes effective use of video to communicate a brand story or a product’s USP.
The videos need to be created and edited for maximum productivity. The videos convey a value offering combined with humour, storytelling, and effects.
Video creation and editing is incomplete without promotion. It is data driven, which makes it an effective tool to spread a message.
Why do I need Video Creation and Editing?
The effective creation and editing of videos can connect with an audience. Videos build trust. They act like a bridge, allowing customers to come and see behind the curtain of a brand.
Creating engaging videos increase backlinks, boost likes or shares, drive relevant traffic, and retain information better.
Emails with the word ‘video’ in the subject line can increase open and click through rates. People prefer watching a product video rather than reading a product description.
Using video on your website can boost your leads count by 66% annually
Videos are massively engaging and have to feature on every website to make it add value
(FAQs) on Video Creation & Editing
Video creation is a smart way to increase revenue by paying little to nothing in return. These frequently asked questions are made up of queries that we get asked often.
What does Video Creation mean?
Video creation and marketing is a marketing model that attracts customers through video. Small, medium and large companies make use of video to garner leads or sales.
The companies that hire a video marketing agency to create videos, have seen an unprecedented level of improvement in their business growth.
How can Video help you?
Yes, it can. Video creation and marketing can ensure business growth. A video is stimulating and conveys a brand’s message easily.
Videos that are created and edited can be published on numerous channels for better outreach and appeal.
How can we use edited videos in promoting our business?
Videos can be created and edited to showcase your product collection. Services demonstration videos can be designed to explain the working of a services, customer testimonials and experiences can be shared on various platforms.
Company achievements and stories can be shared on social media platforms to build credibility.
What about YouTube or Vimeo? Can our product videos be promoted there?
Yes. As a video marketing agency, we believe in blended distribution. YouTube has built a community in itself. Posting an edited video on YouTube during the awareness stage can smoothen out the customer journey.
A video marketing agency understands the potential of a video that is shared on YouTube or Vimeo.
Is it a good idea to hire a video creation or video marketing agency?
Yes, it is. A video marketing agency will conceptualize, create and edit your product/services videos. These videos can be showcased on your website. These same videos can be edited to suit social media platforms.
A business or brand may not have the right personnel or the time to create videos from scratch based on research.
A Quick Guide
Know Your Video Creation & Editing
Video creation and editing is a service that allows customers to publish engaging video content on their website, app or social media platforms.
These are not random videos, but videos that are crafted based on a video marketing strategy to garner leads or increase branding.
We come up with an idea that tells a story about the product/website. We storyboard it and fine tune a script.
Our team of video designers build a template that gives the idea a shape. We add effects, sound, and voiceovers to make the content robust
We edit videos to make them perform better. We use the best editing tools to make sure they are appealing yet substantial
The ngX Framework
Based on our deep design and technical experience across industries we’ve developed a proprietary digital framework, the ngX framework, which is leveraged across all our projects.
The ngX framework consists of the following steps:
Got a project?
We create lasting impacts and change perceptions by taking brands on a power-packed journey from where they are to where they need to be.